Coming up from March 18 to 24 this year will be Australia’s inaugural Meat Free Week.
A week where, as the name suggests, consumers give up eating meat for a week.
Don’t worry about this being a deceptive vegan conversion program, as according to the about page, … it’s not about becoming a vegetarian or giving up meat for life. All we’re asking is that you give up meat for one week from the 18th to 24th March and ask some buddies (friends, family, work colleagues) to sponsor you for each day you go without.
By the end of the week, the organisers hope you will do two things:
- Commit to eating less meat, thereby reduce the demand for factory farming, take the pressure off our environment and improve your health
- When you do eat meat, make the choice to buy/eat meat this is ethically produced and sourced